Aeres Hogeschool

Co-create a compelling story to share

Approach

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Output

In three co-create sprints with a mixed team of staff and students, we build a compelling story

"I never would have guessed we would come this far with so many different viewpoints"

Once upon a time, there were three faculties of the University of Applied Sciences, under one branded umbrella. Being well known in their own expertise, to grow awareness they needed one compelling story. To convince and engage students, staff and society.

Together with a mixed group of stakeholders Innoboost facilitated several on- and offline co-create sessions to unpeel the stories of each faculty, its values and identity and based on these building blocks one new compelling story was build. Validated ofcourse. To de-risk and build a support base for faster launch and activation.